Traditional Focus Groups

A focus group is a form of market research in which a group of people are asked about their perceptions, opinions, beliefs and attitudes towards a product, service, concept, advertisement, etc.

Online Bulletin Boards

An Online Bulletin Board (OBB) is a research method in which respondents participate in a discussion online over a period of several consecutive days. OBBs are conducted via message board or private forum, where the moderator posts questions and participants respond to the moderator and each other.

Taste Tests

Restaurants and food manufacturers are continuously perfecting their recipes. Participating in a taste test is like being a food critic, and you can make a difference in the products at your local grocery store or the restaurant down the street.

Playtests

A dream job for many, video game testing or "playtests" are your opportunity to get paid while influencing console, PC and mobile games during prototyping, development, soft launch, and after release.

Mock Juries

Lawyers use mock trials to build stronger cases. The research provides insight into how jury-eligible persons will react to a case, or certain aspects of it, prior to the trial. The studies can take place in a courtroom, or in a typical focus group setting.

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